The concerts were complimented for Swift's on-stage persona and intimacy with the audience, the versatile set list and the transition between songs, production value, the stripped-down performances and wardrobe choices, with many commentators noting the Gothic visuals and costumes and Broadway theatricality of the show. Media publications and journalists gave the tour rave reviews and many of them deemed it one of the best tours of 2018.
Swift uses " Obsessed" by Mariah Carey and " Bad Reputation" by Joan Jett as her entrance songs. A streaming-exclusive compilation playlist, Reputation Stadium Tour Surprise Song Playlist, was released to digital music platforms on November 30, 2018. The songs varied by venue and were taken from Swift's back catalog. ĭuring the shows, Swift performed "surprise songs" as part of an acoustic segment at different concerts. In September, Broods was announced as an opening act for the Oceania leg of the tour. The following day, she announced two shows in Tokyo in partnership with Fujifilm Instax, with Charli XCX as the opening act. On May 7, 2018, the day before the tour kicked off at Glendale, Arizona, Swift invited 2,000 foster and adopted children to a private dress rehearsal. Cabello was previously speculated as the opening act as the shows for her Never Be the Same Tour did not coincide with Swift's tour dates Portland's Live 95.5 also announced her in a sweepstake for the concert of June 22, 2018, at Wembley Stadium in London through a since-deleted post on Twitter, one day before Swift confirmed her as the opening act. On March 1, 2018, Swift officially announced Camila Cabello and Charli XCX as the opening acts for the Reputation Stadium Tour. Swift performing "Look What You Made Me Do" with background dancers on a tilted stage with golden snakes decoration In January 2018, due to high demand, Swift added second dates in Santa Clara, Landover, Philadelphia, Minneapolis and Arlington and third dates in East Rutherford and Foxborough, totalling 40 shows for the tour's North American leg. On December 3, Swift announced five dates for Oceania. Furthermore, the singer also announced extra shows in North America for Pasadena, Chicago, East Rutherford, Foxborough, Toronto, and Atlanta due to popular demand before the pre-sale began. Due to overwhelming demand, additional dates were announced for all three cities. In late November, Swift announced shows in Manchester, Dublin, and London. Tickets went on sale to the general public on December 13, 2017, Swift's 28th birthday. On November 13, 2017, Swift's management announced the first round of dates for the tour jointly with Ticketmaster. The program, named "Taylor Swift Tix", allowed fans to purchase tickets in advance of the public on-sale by participating in boost activities to increase chances of getting a pre-sale access code. In August 2017, Billboard reported that Swift would be using Ticketmaster's Verified Fan program to prevent bots and ticket scalpers from purchasing tickets. The October 6 show at AT&T Stadium in Arlington, Texas was recorded and released as a Netflix original concert film on December 31, 2018.
The tour received several "Tour of the Year" accolades. They described it as a "hyper- maximalist" tour with high-tech production value. The tour received universal acclaim from contemporary critics and journalists, who commonly labeled it the best concert tour of 2018 and Swift's best tour yet, praising her stage presence, wardrobe, and versatile performances. It featured a main stage with a wedge-shaped display resembling a skyscraper under construction, as well as two smaller B-stages. Reflecting themes of Reputation, the concept of the Reputation Stadium Tour incorporated Goth subculture, Broadway theatricality and snake motifs. It marked Swift's most successful tour to-date and broke numerous boxscore records, becoming the third highest-grossing female concert tour of all time and the highest-grossing tour ever in the United States and North America. The tour received 2.88 million attendees and grossed $345.7 million in revenue. The all- stadium tour began on May 8, 2018, in Glendale, Arizona, and concluded on November 21, 2018, in Tokyo, consisting of 53 shows. The Reputation Stadium Tour was the fifth concert tour by American singer-songwriter Taylor Swift, launched in support of her sixth studio album Reputation (2017).
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